the power of story

Hello. I am CEO Dr. Michael Datcher. As both a New York Times Bestselling author and a professor of English literature, I am an expert at telling and analyzing Stories. Human beings use Stories for everything from explaining our existence to telling how we met the love of our life to sharing an inspiring victory against incredible odds to effectively branding products in a competitive marketplace. We communicate with Stories because Stories work. People viscerally respond to a well-told Story by supporting causes, changing their opinions and spending their money:

                       Story = Power.

 

         

JOY

THE MASTER MEMOIR
If you are interested in writing a book length memoir (or have a memoir-in-progress), I work with you one-on-one as a Master Writing Coach, stimulating the writing process and providing incisive feedback on drafts. Also, I help you write a Book Proposal, which is the multi-part document that publishers and agents typically use when determining whether or not they want to shepherd your memoir into commercial publication. Furthermore, I provide professional guidance on the most effective strategies to submit the Book Proposal for consideration by publishers and agents.
✪The Master Memoir process is a four-month commitment: $9445/per month

THE ENLIGHTENED ENTREPRENEUR PRESENTATION
Entrepreneurs committed to Social Good and Green Good are some of the most innovative, inspiring, and wealthy people in our society.  Many millennial entrepreneurs were inspired by the story of TOMS shoe founder Blake Mycoskie whose business model famously included giving away a pair of shoes for every pair of shoes sold. Doing good is good business. The Enlightened Entrepreneur Presentation inspires young entrepreneurs to find their purpose, prepare for the unpredictable, and push through the fear inherent in Going BIG for Good!
The Enlightened Entrepreneur Presentation:  $4450

Through

THE MINI-MEMOIR & iBRAND
There is a verifiable power in writing down your Story. The act of writing your Story can heal you, empower you and inspire you to be a better, more joyful, human being. This is not hyperbole. This is my personal experience writing my Story, which became a New York Times Bestselling memoir and this is my personal experience teaching memoir writing for over 20 years. The Mini-Memoir is the magic potion in Productive Through Joy’s Story-based, results-oriented process.  In the first part of the Mini-Memoir, we assist you in writing the Story of a significant life event that helped to shape you. Next, we explore which Story (intentional and unintentional) you are currently communicating about yourself (iBrand). In the Mini-Memoir’s aspirational final section, we help you write the Story (iBrand) that you want to tell and sell—and why you want to tell it and sell it.  
✪The Mini-Memoir & IBrand process unfolds over the course of one month: $4450 

BOOK PROPOSAL CONSULTATION
My New York Times Bestselling nonfiction book began as an idea, which I turned into a Book Proposal and sold to a major New York publishing house.  If you have an idea for nonfiction book and want to write a Book Proposal (the multi-part document that publishers and agents typically use when determining whether or not they want to shepherd a nonfiction book into commercial publication), I will work with you from the idea stage to the submission to agents and publishers stage.
✪The Book Proposal process unfolds over the course of one month: $3445

Services & Pricing

Patience & Productivity

                  WHAT WE DO

Productive Through Joy will help you (or your organization) leverage the power of Story to enhance your individual (or collective) productivity. During this process, we explore how joy can be used as a power technology to increase productivity and how heightened joy can be a byproduct of heightened productivity.  How much would you invest to have a more joyful life?


THE MINI-MEMOIR & iBRAND  INTENSIVE COLLEGE WORKSHOP
During college, in particular, there is a verifiable power in writing down your Story. While establishing your educational foundation for success in a competitive world, the act of writing your Story can heal you, empower you and inspire you to be a better, more joyful, human being—and thus, better equipped to do good on the planet and for the planet. This is not hyperbole. This is my personal experience writing my Story, which became a New York Times Bestselling memoir and this is my personal experience teaching memoir writing for over 20 years as an English professor. The Mini-Memoir is the magic potion in Productive Through Joy’s Story-based, results-oriented process.  The Mini-Memoir & iBrand Intensive College Workshop, specifically, is designed to enhance self-awareness, social consciousness, leadership skills and enlightened entrepreneurial productivity.
✪ The Mini-Memoir & iBrand Intensive College Workshop: $4445

Motivation & Productivity

                  HOW WE WORK

Through an innovative process, we identify the “why” driving the Story (iBrand) that you want to tell and sell. Next, we explore successful comparator examples of Stories that can provide insight into the Story (iBrand) you seek to tell and sell. Finally, we assist you in writing a Mini-Memoir so you can deeply experience the joy-producing power of telling your Story in print. 


 


Visualization & Motivation

Productive

DR. MICHAEL DATCHER KEYNOTE ADDRESS
I view the Keynote Address as an opportunity to inspire an auditorium full of people. In our increasingly cynical world, true inspiration is an under utilized technology which has the power to activate the inner power of individuals who are often being constrained by some manifestation of fear.  As a child borne of an act of violence and given up for adoption to a single mother, I have overcome extraordinary odds to become an entrepreneur, earn my Ph.D. in English literature, land a spot on the New York Times Bestseller’s List and land spot on Oprah’s TV couch. I KNOW the possible lives in each human being. It brings me tremendous joy to challenge and inspire individuals unleash their possibilities on the world. My topics include Productivity Through Joy, American Race Relations, Inspiring Leadership, The Power of Story, Overcoming Obstacles and The Power of Doing Good, among others chosen by clients.
✪The Keynote Address: $4445